Overview Haptiq is a leader in delivering digital solutions and consulting services that drive value and transform businesses. We specialize in leveraging technology to improve efficiencies and offer comprehensive solutions tailored to meet the unique needs of our clients across various industries. As well as bringing next-generation technology to private capital markets through the Olympus suite of cloud-based solutions designed to empower private equity, and credit funds as well as the firms in which they invest.
Google Analytics Implementation & Management
Configure and manage Google Analytics 4 (GA4) properties and accounts.
Ensure data accuracy through debugging and troubleshooting using tools like Google Tag Assistant and GA Debugger.
Connect and integrate Google Analytics data with BigQuery for large-scale data analysis.
Write and optimize SQL queries to extract insights from raw data.
Design and maintain efficient, scalable datasets for reporting and analysis.
Develop and deploy custom JavaScript solutions to meet tracking requirements.
Data Strategy & Analysis
Analyze data trends and provide actionable recommendations to improve marketing and operational performance.
Training & Documentation
Bachelor’s degree in Marketing, Data Science, Computer Science, or a related field (or equivalent experience).
Experience with BigQuery for data analysis and reporting.
~ Proficiency in building Looker Studio dashboards.
~ Strong experience with SQL for querying and analyzing data.
Technical Skills
Proficient in web analytics, including event tracking and eCommerce tracking.
Advanced knowledge of JavaScript, HTML, and CSS for custom tag implementation.
Google Ads, Facebook Ads) and their integrations with GA4.
Attention to detail and a commitment to data accuracy.
Health, dental, and vision insurance.