Are you passionate about driving digital success through paid advertising? My client, a leading name in luxury housewares design and innovation, is seeking a talented Performance Marketing Executive to join their UK team based in the beautiful Berkshire. This role offers an exciting opportunity to make a significant impact on their e-commerce growth across multiple European markets.
Role Overview:
As the Performance Marketing Executive, you will be responsible for managing and optimizing Google PPC campaigns across the UK and Europe. Your goal will be to enhance brand awareness, increase traffic, and boost conversions through strategic paid advertising. You will collaborate closely with the e-commerce and marketing teams to align these efforts with broader business objectives, contributing directly to the company’s continued success.
Key Responsibilities:
- Manage and optimize Google PPC campaigns across 6 European countries, focusing on both Branded and Non-Branded campaigns.
- Oversee Google Shopping Ads, ensuring product feeds are current and optimized to maximize conversions efficiently.
- Analyse performance data to uncover trends, insights, and opportunities for campaign optimization.
- Allocate and manage advertising budgets strategically to maximize ROI and sustain long-term growth in emerging markets.
- Collaborate with Web and Marketing teams to develop compelling ad copy and targeted messaging that resonates with the audience.
- Stay informed on industry trends and market research to recommend actionable strategies.
- Work closely with the Web, Sales, and Amazon teams to ensure advertising strategies are aligned with overall sales objectives.
Skills and Experience:
- Bachelor’s degree (2:1 or higher) in Marketing, Business, or a related field.
- Proficiency in at least one European language (French, Spanish, Dutch, German, or Italian preferred).
- A minimum of 2 years’ experience in performance marketing, with a strong emphasis on Google Ads.
- Experience with digital marketing measurement and tagging tools such as GA/GA4, Adobe, or GTM.
- Solid understanding of digital marketing channels, including algorithms and attribution models.
- Experience with social media advertising (TikTok and Meta) is a plus but not required.
- Strong analytical skills with a proven track record in data-driven decision making.
- A creative mindset with a passion for innovation in digital marketing.
What They Offer:
- Competitive salary up to £32,000.
- 20 days of annual leave, plus your birthday and bank holidays.
- Stakeholder pension scheme.
- Career development and progression opportunities.
- Flexible working arrangements.
- Time off/lieu credit system.
- Generous friends and family discount scheme.
- Free on-site parking, well-being program, on-site gym, ping pong facilities, and more.
- Free monthly staff lunches, snacks, fruit, and beverages.
If you’re ready to take your performance marketing career to the next level and work with a leading luxury brand, apply today and help shape the future of e-commerce in the housewares industry.
